Softbaits

Claes "Svartzonker" Claesson is one of the most prominent lure makers in Sweden and his brand Svartzonker is very respected throughout the Nordic countries, and for good reason! He has been consistently churning out very effective lures that have reached nearly cult-level popularity especially among pike anglers. The McRubber is the hottest new thing in...

Lucky John's 3D Basara is a realistic next generation fish jig. This soft baitfish jig offers anglers a variety of different ways for catching fish. The Basara 3D jig looks amazing and its swimming action is very effective and sure to lure in the fish. This jig is an excellent choice for demanding anglers looking for a jig that both looks good and...

Lucky John's 3D Basara is a realistic next generation fish jig. This soft baitfish jig offers anglers a variety of different ways for catching fish. The Basara 3D jig looks amazing and its swimming action is very effective and sure to lure in the fish. This jig is an excellent choice for demanding anglers looking for a jig that both looks good and...