Softbaits

This slim and slender lure is sure to have your target fish drooling with its enticing wriggling action that is incredibly effective at many different retrieve speeds. It is a smaller brother to the existing 22cm and 27cm versions of this lure, but its small size gives it a little more versatility. Hungry predators will simply inhale the lure, giving you...

The humble bloodworm is part of the staple diet for just about every kind of fish - think of it as the bread and butter of the fish world. So, we sprinkled some of our magic Westin-dust on this iconic bait, you can expect it to be a fantastic fish catcher. BloodTeez, a supersoft, flexible and incredibly life-like soft lure that has been pumped up in size...