Softbaits

Claes "Svartzonker" Claesson is one of the most prominent lure makers in Sweden and his brand Svartzonker is very respected throughout the Nordic countries, and for good reason! He has been consistently churning out very effective lures that have reached nearly cult-level popularity especially among pike anglers. The McRubber is the hottest new thing in...

The humble bloodworm is part of the staple diet for just about every kind of fish - think of it as the bread and butter of the fish world. So, we sprinkled some of our magic Westin-dust on this iconic bait, you can expect it to be a fantastic fish catcher. BloodTeez, a supersoft, flexible and incredibly life-like soft lure that has been pumped up in size...