Softbaits

EASY RIGGINGThe Bait Shifter Series by Lunkerhunt makes rigging baits fast and easy, while offering a natural presentation that fish can’t resist. Featuring a unique chamber running through them, Lunkerhunt’s Bait Shifters are designed to allow Bait Shifter jig heads to slide on and off quickly and effortlessly. No more worrying about threading baits...

NED RIG STYLESometimes in fishing, less is more. The Pre-Rigged Finesse Worm is a clean and simple lure that consistently puts fish in the boat, even when it seems they just don’t want to bite. Cast it out, let it sink to the bottom, and wait for a few seconds. If a fish doesn’t hit, reel in a foot or two of line, hop your rod tip a bit, and let it sink...